B . C . B Y – B L E S S ‘ E D – A R E – T H E – M E E K

This August, Australian label Bless’ed Are The Meek is launching its first basics collection, B.C. by Bless’ed Are The Meek. In stark contrast to the Bless’ed Are The Meek main line, B.C. (an acronym for Basic Collection), embraces the clean lines and minimalist aesthetic that is prevalent in Scandinavian design.

Using the highest quality fabrications – high twist crepe, 80โ€™s count cotton poplin, superfine voile, modal jersey, double faced sateen and the softest lambskin – B.C is about providing wearers with staple pieces that can be mixed seamlessly into their existing wardrobe or simply worn with ease on their own.

Seasonal colour accents anchor each range, with key shapes such as boxy shifts and midi dresses, tailored cropped tops and slouchy shirts evolving with every collection. The designer Tarek Kourhani says, โ€œThe concept is not about creating another basics range, but to provide a base collection that can be easily integrated with the Bless’ed Are The Meek main line. There are no jeans or denim jackets, just modern, polished, on-trend shapes that work for everybody, everydayโ€.

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